TurtlePanda is a luxury fashion house crafted for the 1% who refuse to settle. Built at the intersection of craftsmanship, artistic mastery, and unshakable discipline, TurtlePanda creates premium goods for those who demand excellence — not as an achievement, but as a way of life.

we create premium goods for artists, athletes, and visionaries chasing mastery.

Our brand speaks to the artists, athletes, creators, and visionaries who sharpen their minds, train their bodies, and elevate their spirit. For those who understand that true luxury is not loud — it is earned.
Every piece we create is a symbol of ambition, mastery, and personal evolution.

At TurtlePanda, we don’t follow lifestyle trends.
We are the lifestyle of the 1% — the rare few who rise when others sleep, who build when others doubt, who move with purpose, power, and precision.

Our philosophy blends:

• Italian luxury design

• Artistic expression

• Motivational discipline

• High-performance inspiration

• Craftsmanship that respects heritage and elevates modernity

This is fashion designed not just to be worn — but to be felt, lived, and achieved.

THE FOUNDER’S STORY

TurtlePanda was born from a personal journey of discipline, ambition, and reinvention.
Founded by Umesh Shetty, a visionary who transformed years of hard work, setbacks, and relentless pursuit into a brand that represents the power of inner strength and the elegance of self-mastery.

Umesh understood early that life rewards only those who refuse to settle.
From working across global industries to building expertise, he saw one truth repeated everywhere:

The 1% succeed because they demand more from themselves than the world demands from them.

TurtlePanda is his tribute to that mindset — a luxury identity shaped by resilience, patience, and the duality of strength and calmness. The turtle represents endurance and wisdom. The panda represents balance and inner clarity. Together, they form a philosophy that guides a new era of luxury:

Luxury powered by discipline. Status earned through mastery.

Every product is a reflection of the founder's belief that greatness is a craft — one shaped day by day, choice by choice, moment by moment.

OUR PROMISE

We create premium apparel, leather goods, elite performance fashion, fragrances, and accessories - Crafted for 1% who refuse to settle. the disciplined, the driven, the artistic, the powerful, the visionary.

This is not fashion.
This is not lifestyle.

This is the 1% lifestyle — for those who refuse to settle.

Join 1% lifestyle